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When you are working for a firm like Versace that holds world-wide recognition and acknowledgement even a small mistake turns into a gaffe. Being extremely precise and perfect is what is expected of people working in renowned MNC’s and brand-firms.
However “To err is human”, right? One such incident of a little lapse-of-concentration recently dragged Versace into the sordid-spotlight. The Italian Luxury label recently got trolled on the internet over Versace T-Shirt controversy! Know what caused the mayhem and how did the company meet with the unexpected turn of events.
China criticizes Versace for calling its autonomous territories as independent countries.
Source: Yahoo
Versace is in the pits of trouble again!
Versace, the Italian luxury label recently launched the company’s new T-shirts. However, never even in their dreams they could have imagined that the shirt holds a blunder like error. The shirt identified the autonomous territories of Macau and Hong Kong as independent countries.
#Versace apologizes, pulls T-shirts in China sovereignty flap https://t.co/PDLCAljfnJ pic.twitter.com/2MG6hKEQio
— The Washington Times (@WashTimes) August 11, 2019
The release was widely criticized on social media in China making the brand along with its artistic director to seek apologize for the mistake. The firm, which had been brought by Michael Kor’s Capri Holdings Ltd. in September took to Weibo to announce an official-public apologize.
The Company apologizes for the design of its product and a recall of the t-shirt has been implemented in July. The brand accepts accountability and is exploring actions to improve how we operate day-to-day to become more conscientious and aware. pic.twitter.com/5K8u3c4Dbm
— VERSACE (@Versace) August 11, 2019
Versace T-shirt controversy: Will the apologize calm the masses?
Versace even said in its statement on Weibo that the brand has stopped the sale of the controversial Versace T-shirts on July 24 and even destroyed the remaining T-shirts. While the sister of the late founder, Donatella Versace posted her repentance statement on Instagram regrading Versace T-Shirt gaffe controversy. Her post read
Apologizes are already being offered for the gaffe
Source: Reuters
Never have I wanted to disrespect China’s National Sovereignty and this is why I wanted to personally apologize for such inaccuracy and for any distress that it might have caused,”
The matters seems to be getting out-of-control!
Versace apologises after T-shirt triggers fierce criticism in China https://t.co/poG9yXyyg0 pic.twitter.com/v2T0OQAzdH
— TODAY (@TODAYonline) August 11, 2019
Matter got escalated when Versace’s brand ambassador of China, Yang Mi announced on Weido the news of her ending the contract. The topic of the one of country’s most-well known actress relinquishing her position became most viewed topic on Sunday!
Versace Loses Chinese Brand Ambassador Amid T-Shirt Controversy @business #china https://t.co/oPI4Akhjl7
— Fion Li (@fion_li) August 11, 2019
Though the fashion house has done all they could, in ever possible way to apologize for their mistake, China seems in no mood of forgiveness. Let’s see how far this Versace T-Shirt controversy gets dragged before it too like so many others disappear in the background.
@Versace can go fuck themselves. This kowtowing to China by major global brand is one of many political dominoes. Western countries (Italy is proving to be number 1 in this regard atm) now topple support of HK because they are accepting state propaganda that China is growing. No. https://t.co/JYkrYN2S8w
— Jingan Young 楊靜安 (@jinganyoung) August 11, 2019
